Anonymizing Customer Data
In compliance with the California Consumer Privacy Act (CCPA), the Advanced Store solution enables retailers to remove specific customer information from their database when their customers request anonymity in their transactions. The anonymization feature also applies to incomplete transactions and transactions that were processed offline.
The following information can be removed from the transaction records of a customer:
- Customer ID
- Full name
- First name
- Middle name
- Last name
- Email address
- Phone number
- Address line 1
- Address line 2
- Postal code
- Credit, debit, or gift card number
- Receipt image
Retailers can search and anonymize customer information from specific transactions using the following methods:
By default, anonymized customer data are replaced with the text DELETED, except for account numbers. Account numbers are replaced with the text DELETED, followed by four randomized digits: DELETED[#####]. The changes are reflected in POSLog records and in the Member Details pane of the POS application during return transactions. Retailers can also change the anonymization text as preferred. For more information, refer to Modifying the anonymization text.
In the following example, a return transaction with an anonymized customer ID is being processed.
Authorized associates can still complete return transactions with anonymized customer information.
